Lidl Brings Big Quality With Grand Opening Celebration Of New Store In Harlem

Lidl US, ranked a top 3 U.S. grocer by USA Today 10Best Readers’ Choice Awards, announced today that it will celebrate the grand opening of its highly anticipated store in Harlem on Wednesday, February 23, 2022.

The ribbon-cutting ceremony at 2187 Frederick Douglass Blvd., will operate daily from 8 a.m. to 11 p.m.

This will be Lidl’s first store in Manhattan and 24th in New York.

Lidl is creating more than 80 jobs with the opening of its Harlem store. Starting pay for all associates will be $18 per hour, which includes comprehensive benefits.

Lidl is creating more than 80 jobs with the opening of its Harlem store. Starting pay for all associates will be $18 per hour, which includes comprehensive benefits.


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Lidl offers healthcare for all full-and-part-time positions, regardless of hours worked per week.

Lidl is committed to alleviating hunger in the communities where it operates and is proud to partner with the Food Bank For New York City for a donation drive during the grand opening weekend benefitting the Community Kitchen & Pantry in Harlem.

Lidl will donate $1 for every customer that downloads the myLidl app and sets the Harlem store as their home store from February 23 – 27, 2022.

Local leaders applaud

…As a young dad, I recognize how important it is for parents to have easy access to fresh produce and quality ingredients. With Lidl now in Harlem, it will be easier for the community to stock up on nutritious options for our families—and ourselves. And, in addition to making our community healthier, Lidl’s grand opening will bring over 80 new, quality jobs to the neighborhood,…

“As a young dad, I recognize how important it is for parents to have easy access to fresh produce and quality ingredients. With Lidl now in Harlem, it will be easier for the community to stock up on nutritious options for our families—and ourselves. And, in addition to making our community healthier, Lidl’s grand opening will bring over 80 new, quality jobs to the neighborhood,” said Lieutenant Governor Brian Benjamin. “New Yorkers deserve better access to amenities and good-paying jobs. That’s why I look forward to welcoming Lidl into the neighborhood with open arms with the rest of Harlem.”



It is encouraging to know that a food franchise that sells healthy foods, vegetables and fruits that are affordable, will contribute to the stable nutrition of my constituents. I wish them success and look forward to their grand opening.

“As a longtime resident and elected official of Central Harlem, I welcome the arrival and future services of Lidl Grocery Market to our community,” said New York State Assemblywoman Inez Dickens. “It is encouraging to know that a food franchise that sells healthy foods, vegetables and fruits that are affordable, will contribute to the stable nutrition of my constituents. I wish them success and look forward to their grand opening.”

Grand Opening Event Details

At the grand opening celebrations, customers will be able to take advantage of get-them-while-you-can grand opening special offers at the new store.

The first 100 customers in line before the ribbon cutting will be presented with a special gift card ranging from $5 to $100 each.

Shoppers can enter to win a $500 Lidl gift card, sample Lidl’s award-winning assortment and take advantage of special giveaways.

Store Features

Lidl has been repeatedly recognized for its shopping experience.

For the second consecutive time, Food & Wine Magazine recently ranked Lidl among its Top 10 U.S. Supermarket rankings – ahead of retailers like Trader Joe’s and Costco.

A study from UNC Kenan-Flagler Business School observed that prices on Lidl’s award-winning assortment were up to 45 percent lower than nearby national grocers.

A study from UNC Kenan-Flagler Business School observed that prices on Lidl’s award-winning assortment were up to 45 percent lower than nearby national grocers.

Lidl’s Harlem store will be one of its most unique in the U.S. with a city center location, a multi-story layout, state-of-the-art equipment, and more than $5 million invested in upgrades to the store.

When entering the Harlem store, shoppers can expect to experience the following:

World-Class Shopping Experience

  • Shoppers will save time and money each week with Lidl’s award-winning assortment and highly attractive prices.
  • The store will be newly fitted out with an easy-to-shop layout that will mean a faster and more convenient shop for customers. The U.S. EPA has recognized Lidl stores for their environmentally-friendly designs.
  • Lidl has invested more than $5 million in the renovation of this multi-story retail space.

Quality Without Question

  • Healthy, responsible choices, including hundreds of organic and gluten-free products.
  • Unique specialty items ranging from hard-to-find cheeses to authentic specialty sauces, cured meats, and more – all at incredibly affordable prices.
  • Award-winning foods– Lidl’s private label products have won more than 500 awards, including 11 medals from the New York International Beer Competition for its private-label beers.
  • The Lidl Love it Guarantees– A logo that guarantees customer satisfaction; shoppers love the product they buy – or they are entitled to a refund and a replacement.

Surprise and Delight

  • Lidl offers an ever-changing selection of food and non-food specials brought in each Wednesday for a limited time, keeping the shopping experience exciting and new. The rotating non-food selection will include fitness gear, small kitchen appliances, toys, outdoor furniture, and more.

Committed to Fresh:

  • Lidl produce is brought in fresh each day and features more than 100 high-quality fresh fruit and vegetable options at amazingly affordable prices.
  • All Lidl flowers are guaranteed fresh and beautiful for five days at a minimum, with roses and lilies guaranteed for seven.
  • Lidl’s fresh bakery will offer bread, pastries and other items baked throughout the day.

Focused On Our People:

  • Lidl offers wages and benefits for its team that are above the industry standard in every market in which it operates.
  • Starting pay for all Lidl Harlem associates will be $18 per hour.
  • Lidl offers healthcare coverage to all team members, including those working part-time, regardless of the number of hours worked.

Lidl

Lidl operates around 11,550 stores and is active in 32 countries, employing more than 341,000 employees globally.

Lidl offers customers the highest quality fresh produce, meat, bakery items, and a wide array of household products at unbelievably low prices.

Lidl first established its U.S. headquarters in Arlington County, Virginia, in June 2015, and today sells its award-winning products in more than 150 stores across nine east coast states.

For more information, visit www.Lidl.com.

Photo credit: 1-4) Lidl. 5) Lidl Harlem location. 

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