In the social media era in which we find ourselves, the possibility of creating meaningful and easily accessible output has never been more encouraged.
Social media and other content-sharing platforms are a perfect place to get your voice heard wherever you live.
In Harlem, two high-school best friends saw their opportunity to seize the mic and drop some wisdom-filled knowledge to an audience of listeners. Harlem’s Flow Podcast is one of the most successful podcasts to come out of the neighborhood.
If you’ve ever thought about starting your own podcast but shied away from the idea because of the perceived difficulty in starting, then allow this article to clear a few things up.
This article should help you to understand how plausible it actually is for you to start your own podcast: the rest is up to you!
A recording studio
Unfortunately, with the caliber of podcasts already out there, you’ll need a good setup; no one opts to watch podcasts that have poor audio quality and non-aesthetic backdrops over ones that don’t. Therefore, either investing in your own personal setup or utilizing the public studios out there is essential. If you do not have the budget to set up your own personal studio – fear not! Many companies rent out creative studio spaces, and some are set up for podcasts, you just need to look in your area. The Pirate studio is one of these companies, with a few locations across New York and many more globally. Their podcast studios are equipped with professional equipment, so you just need to book, plug in your laptop and start creating.
A successful podcast hinges on the host’s ability to captivate their audiences with discussions that will attract a keen ear. Harlem’s Flow delves into personal issues, counting on their close bond to induce thought-provoking conversation. What’s your niche? How will your guests fit in with these topics?
When picking up a topic or theme for your podcast, picking something you’re passionate about could be pivotal to your success; the extent to which you can discuss a topic in an interesting manner is often dependent on your interest in the subject – which is often transparent to listeners. Your mannerisms, comments, and tone of voice are all indicators of your passion and knowledge of a subject, so a lack of interest will shine through your discussion.
No one wants to listen to someone talking about a topic that even they don’t want to be talking about – keep it interesting!
A (target) audience
Podcasts are made to be listened to – whether your aspirations extend only to reaching your close family and friends in Harlem or hitting millions of views on Youtube, you need to carefully think out who you want to listen to your podcast. If you can identify a target audience, you can tailor your content to the interests of this group. If you fail to identify a target audience, you may be spreading yourself too thin across listener markets and thus fail to receive the streams you aim for.
Podcasting doesn’t seem to be going anywhere for now (until the next unknown mode of content becomes the craze). Join Harlem’s Flow on the trend and get it right the first time with this quick guide.