Just thirty minutes from Harlem, the Nordstrom NYC Flagship will represent the biggest and best statement of the brand, and largest single-project investment in Nordstrom history. Located on West 57th Street and Broadway, across from the Nordstrom Men’s Store, which opened in April 2018, customers will be able to shop 320,000 square feet of retail space located on seven levels – two below street level and five above. Merchandise will include a curated breadth of product offering across price points, including clothing, accessories, shoes, beauty, children’s and home. A robust selection of exclusive, limited-distribution and emerging brands and styles will be available, making Nordstrom a one-stop destination.
The concept behind the shop is to create a sense of discovery, Nordstrom NYC will offer the following merchandise concepts and shops from Christian Louboutin Shop to Chloe RTW & Accessories Shops to Comme des Garcon Shop to a Coach Customization Shop.
To enhance the in-store experience, a range of unique services will make shopping fun, fast, convenient, and allow customers to shop on their terms, including many services connecting the physical and digital.
Nordstrom is launching seven unique food and beverage offerings within the flagship store. Celebrated Seattle-based chefs Ethan Stowell and Tom Douglas will be making their NYC debut with three distinct concepts. All restaurants will be owned and operated by Nordstrom.
Designed in collaboration with James Carpenter Design Associates, the flagship store will create an experience that is responsive and reflective of customers. The iconic seven-level flagship store forms in the base of the “tallest residential building in the Western Hemisphere,” the store is one of the first new stores to open in Manhattan since the 1920s. The store will feature a stunning waveform glass façade providing an interactive viewing experience for customers inside the store and for all from the street level. The façade will bring in natural light, connecting the shopping experience to the city. Chain-mail veils and lighting effects will allow the store to reflect the seasons and create changing moods to celebrate special events. Without boxed-in windows, the entire store is a display window to the street. Soaring 19-foot ceilings and an open, flexible floor plan allow for an evolution of how we curate and display products over time as our customers change and evolve. The store environment will create a sense of discovery, allowing customers to navigate easily and find new brands they haven’t experienced before.
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Emerging artists were commissioned to create 54 original pieces to enhance the shopping experience and the Art@Nordstrom app will provide customers with an audio-guided tour of the store’s collection.
Nordstrom, Inc. is a leading fashion retailer based in the U.S. Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 382 stores in 40 states, including 117 full-line stores in the United States, Canada and Puerto Rico; 249 Nordstrom Rack stores; three Jeffrey boutiques; two clearance stores; six Trunk Club clubhouses; and five Nordstrom Local service concepts. Additionally, customers are served online through Nordstrom.com, Nordstromrack.com, HauteLook and TrunkClub.com.