Miami: Gisele Bündchen Art Of Balance At Miami Art Basel 2023

December 9, 2023

In an exclusive rendezvous at Art Basel Miami, IWC Schaffhausen orchestrated an intimate tête-à-tête with the iconic Brazilian ‘Übermodel’ and brand ambassador, Gisele Bündchen.

Taking center stage alongside her was the stylist and HODINKEE’s style editor, Malaika Crawford.

“… the delicate art of balancing a bustling career…”

Together, they delved into the delicate art of balancing a bustling career, the pursuit of “me time,” and the unequivocal importance of family moments.

With a career spanning nearly three decades, Gisele divulged her profound insights into the intricate dance of time management and the essence of personal style.


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The backdrop for this captivating dialogue was none other than The Bass, Miami Beach’s contemporary art museum, celebrated for its homage to design, fashion, and architecture.

“…timeless sophistication…”

This conversation, unfolding against the backdrop of cultural richness, epitomized a true fusion of timeless sophistication and depth.

In the world of Gisele Bündchen, every moment is not just captured; it’s adorned with an essence that echoes the seconds on the clock.

IWC Schaffhausen is a leading Swiss luxury watch manufacturer based in Schaffhausen in the north-eastern part of Switzerland. With collections like the Portugieser and the Pilot’s Watches, the brand covers the whole spectrum from elegant to sports watches.

Founded in 1868 by the American watchmaker and engineer Florentine Ariosto Jones, IWC is known for its unique engineering approach to watchmaking, combining the best of human craftsmanship and creativity with cutting-edge technology and processes.

IWC Schaffhausen

Over its more than 150-year history, IWC has earned a reputation for creating professional instrument watches and functional complications, especially chronographs and calendars, which are ingenious, robust, and easy for customers to use.

A pioneer in the use of titanium and ceramics, IWC today specializes in highly engineered watch cases manufactured from advanced materials, such as colored ceramics, Ceratanium®, and titanium aluminide.

A leader in sustainable luxury watchmaking, IWC sources materials responsibly and takes action to minimize its impact on the environment.

Along the pillars of transparency, circularity, and responsibility, the brand crafts timepieces built to last for generations and continuously improves every element of how it manufactures, distributes, and services its products most responsibly. IWC also partners with organizations that work globally to support children and young people. website: https://IWC Schaffhausen.com

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