Today, the New York City Soccer Initiative (NYCSI) partners—the Mayor’s Fund to Advance New York City, NYC Parks, New York City Football Club (NYCFC),Continue reading
New York City FC alongside the First Lady of New York City Chirlane McCray, partners and community members, today unveiled the newest group of mini soccer pitches from Harlem to Hollis, Queens as part of the New York City Soccer Initiative (NYCSI).Continue reading
XXLMAG reports that A$AP Ferg gives back to Harlem with his latest single. "Brag," shared Thursday August 16, 2018, comes via a partnership with Adidas, which is funding the refurbishment of a running track in Ferg's home neighborhood.Continue reading
Refinery29 reports that on Thursday, 64 companies announced their commitment to increasing sustainable design, garment collection, repurposing, and the use of recycled textiles by 2020. Continue reading
New York City has launched the City Soccer Initiative, a $3 million public-private partnership with the Mayor’s Fund, NYC Football Club, Adidas, and the US Soccer Foundation.Continue reading
Today, adidas announced the cementing of its long-term relationship with creative pioneer Kanye West in the launch of adidas + KANYE WEST, a YEEZY branded entity creating footwear, apparel and accessories for all genders across street and sport.Continue reading
We're all so used to hearing what to do — or, rather, what not to do — when it comes to getting dressed, that we often times forget that clothing should be fun. Continue reading
We love these four star Jeremy Scott Letters Gold luxury sportswear sneakers from Adidas, the shoe features a bold lettering design by legendary Jeremy Scott, these sneaks are hard to miss. Continue reading
From their modest origins in the mid-nineteenth century to high-end sneakers created in the past decade, sneakers have become a global obsession.Continue reading